AlphaWeb - Professional Web Development Bologna

AutoBay24 - Used car marketplace in Emilia-Romagna

Project Summary

Project Information

Client: AutoBay24

Industry: Regional automotive marketplace

Type: Multi-dealer marketplace + branded website for dealers

Technologies: PHP, PDO, MySQL, Bootstrap, JavaScript, custom CMS, multi-tenant, certified data API

Status: Online and active

Regional marketplace dedicated to used cars in Emilia-Romagna, with listings published exclusively by verified dealers. Multi-tenant architecture: each dealer has their own branded website with a personal domain and, at the same time, a showcase on AutoBay24.

Buyer-facing frontend with advanced search, specialized filters, vehicle comparison and direct contact with the seller. Complete dealer panel with automatic publishing to the portal, detailed technical specs, lead statistics and integrated subscription management.

Marketplace

Verified dealers

Multi-tenant

Branded site per dealer

Tech specs

Certified vehicle data

Credits

Prepaid premium services

Visit AutoBay24.it Dealer site for you

How the system works

Regional marketplace + branded website for each dealer

Buyers find the right car in 10 seconds

Advanced search by make, model, year, price, fuel type and vehicle body type. Every listing shows photos, detailed technical specs and direct contact with the dealer, without intermediaries or hidden commissions.

What buyers see (Frontend)

Homepage with quick search

Prominent search form with the most-used filters: make, model, year, price and fuel type. Real-time count of available cars and direct access to the full catalog.

8 vehicle body types

SUV/Pick-up, Sedan, Hatchback, Station Wagon, Minivan, Coupé, Cabrio, Van. Visual slider with icons to filter the desired category in one click.

Detailed technical specs

Certified technical data: engine, fuel, transmission, power, consumption, dimensions and emissions. Photo gallery, full description and verified sale details.

Dedicated dealer page

Complete profile for every seller: logo, description, address, contacts, interactive map and listing of all available cars. Document verification of the dealer included.

Vehicle comparison and favorites

Compare up to 4 vehicles side by side with all the specs. Save favorites in a dedicated area to resume the search at any time.

Direct contact with the seller

Contact form, phone and WhatsApp for every listing. The buyer talks directly with the dealer, without intermediaries or hidden commissions.

What the dealer uses (Backend)

Branded dealer website

Each dealer has their own website with personal domain, logo, colors and tailor-made design. Not a page inside the portal: a real, fully-managed website.

Automatic publishing

Add a car on your website — it appears automatically on AutoBay24 too. No double management: one panel, two visibility points. Real-time sync.

Add a car in 2 minutes

Search by license plate or by model — the system identifies the vehicle and fills in all technical data automatically. The dealer only enters price, kilometers, condition, colour and photos.

Statistics and lead tracking

Views, contacts, traffic sources: each dealer sees which cars generate the most interest, from which channels and which ones turn into real contacts.

Integrated credit system

Prepaid premium services with monthly allowance included in the plan. Top-ups available from the dealer area. Operation history and balance visible in real time.

Subscription management

Base, Pro and Premium plans with choice between monthly or annual billing (20% off). Alternatively, one-off website purchase. Auto-renewal and plan change at any time.

What runs the platform (SuperAdmin)

Centralized control panel for the entire marketplace

One interface to manage everything: recurring revenue, dealers, subscriptions, payments, listings, portal content and technical infrastructure. Every data point is one click away, with automations that reduce manual work.

Real-time KPI dashboard

MRR, active subscriptions, expirations and critical alerts at a glance. Last-12-months revenue and new subscriptions chart, latest registrations and site contacts.

Dealer management

Onboarding, document verification and activation of each dealer. Subscription history, site status, contacts, linked users and per-account activity log.

Payments and invoices

Payment registration, invoice management and reconciliation with per-dealer history. PDF/image invoice upload, overdue flagging and full revenue overview.

Stripe and webhook integration

Stripe event monitoring: completed checkouts, failed payments, automatic renewals. Gateway configuration in test and live mode, event log and integrated diagnostics.

Domains, sites and content

Dealer domain status, portal page management, publications, comments and moderation. Centralized editor for all public content.

Admins, audit log and security

Role and permission management for administrators, traceable activity log, centralized email templates and global platform settings.

Project results

Operational regional marketplace, growing

A complete ecosystem connecting buyers and dealers in Emilia-Romagna: each dealer publishes once and gets visibility on their own site and on the regional portal, with autonomous management of listings, contacts and statistics.

Verified dealers

Document verification of VAT number, registry code and physical address before activation

Branded site + portal

Each dealer publishes once and appears on their site and on AutoBay24

Specialized search

Filters for make, model, year, price, fuel type and vehicle body type

Emilia-Romagna focus

Regional marketplace with dealers from across the region, from the coast to the hills

"AutoBay24 was born from direct experience with dealers in Emilia-Romagna: every seller wants more online visibility without extra work. Automatic publishing from their own website solves exactly this problem — the dealer manages cars in one place and the regional marketplace does the rest."

AutoBay24 — Emilia-Romagna

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